Diana Umgehe, the founder of ECHT VOM LAND is a farmer and a manufacturer. After taking over the farming from her parents, Diana tried to carve out a niche in which to portray her agricultural activity in a positive way. Thus, the idea of producing rare syrups made from her very own herbs and so ECHT VOM LAND (translates to "truly, from the earth) was born. Like her brand logo, Diana spread her wings and learnt to "fly" and quit her previous job. The company has now become her main source of income to which Diana devotes herself to with great passion, producing innovative products in a sustainable way.